Laura Muetzel is Co-Founder and Principal Consultant at iteriom, bringing over 24 years of experience in procurement strategy, GPO development, and contract optimization across pharmacy, healthcare, and private sector markets. She leads the design and execution of scalable, compliance-forward solutions that unlock measurable value for bot
Laura Muetzel is Co-Founder and Principal Consultant at iteriom, bringing over 24 years of experience in procurement strategy, GPO development, and contract optimization across pharmacy, healthcare, and private sector markets. She leads the design and execution of scalable, compliance-forward solutions that unlock measurable value for both sponsors and suppliers.
Laura has advised IDNs and pharmacies on procurement infrastructure, spend visibility, and supplier engagement strategies. On the contracting side, she supports distributors and manufacturers in shaping contracting philosophies, improving GPO contract penetration, and navigating market entry challenges. Her approach balances regulatory fluency with real-world execution - ensuring every contract, platform, and supplier relationship serves a strategic purpose.
Driven by impact, Laura partners with clients to uncover value often hidden in fragmented purchasing environments and turn it into repeatable, reportable results.
Brock is Co-Founder and Senior Consultant at iteriom, where he specializes in construction-focused procurement strategy, affiliate networks, and contract structuring. With a background in both strategic sourcing and operational execution, he helps organizations align purchasing activities with scalable contract frameworks that support lon
Brock is Co-Founder and Senior Consultant at iteriom, where he specializes in construction-focused procurement strategy, affiliate networks, and contract structuring. With a background in both strategic sourcing and operational execution, he helps organizations align purchasing activities with scalable contract frameworks that support long-term value creation.
His work spans the development of affiliate-based GPO models, supplier onboarding processes, and field-level purchasing strategies across distributed networks. From subcontractor engagement to platform-based spend capture, Brock brings a practical, systems-minded approach to solving decentralized procurement challenges.
He is known for translating big-picture goals into clear, implementable strategies—especially in industries where spend is project-based, fragmented, or misaligned with existing supplier contracts.
Iteriom is powered by a collaborative network of senior consultants - each bringing deep expertise in procurement, contracting, compliance, and industry-specific strategy. From healthcare to construction, our team has led large-scale initiatives for sponsors, suppliers, and affiliate networks alike.
We don’t operate with generic playbooks.
Iteriom is powered by a collaborative network of senior consultants - each bringing deep expertise in procurement, contracting, compliance, and industry-specific strategy. From healthcare to construction, our team has led large-scale initiatives for sponsors, suppliers, and affiliate networks alike.
We don’t operate with generic playbooks. We match each engagement with the right experts - seasoned professionals who’ve built GPOs, negotiated supplier programs, implemented procurement platforms, and captured millions in untapped value.
Strategic. Scalable. Proven.
That’s what defines our team - and the impact we bring to yours.
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